Mantle Group’s key locations and strong brands are central to our success.
Mantle Group has a portfolio of established, iconic and strong venue and product brands. Pig ‘N’ Whistle is a leading pub brand in Brisbane with two CBD locations and one at Indooroopilly.
Jimmy’s on the Mall has been an iconic brand in Brisbane’s premier retail precinct, the Queen Street Mall for more than 35 years. Phuc Deli-Viet has been established since 1999 and is one of Brisbane’s leading Asian food brands. A second Phuc Deli-Viet has also recently opened in West End.
All brands have been positioned to be category market leaders and support multi-outlet growth. Pig ‘N’ Whistle for example is easily Brisbane’s market share leader in speciality and on-tap beer sales. The venues are authentically themed and operated as British pubs. The Pig ‘N’ Whistle brand has a significant international following of British expatriates with football (soccer) matches shown live and international broadcasts cutting live to the fans at Pig ‘N’ Whistle venues.
Strong product brands have also been developed including Spitfire IPA boutique beer, Jacqueline’s Ridge Australian and New Zealand made wine and Mantle & Moon our new espresso coffee brand.
The outcome of our location and brand strategy is market leadership in Brisbane’s CBD and the potential to expand the brands nationally and internationally.
Below are the Mantle Group brands.